"Ronnie Lott Helping Players Give Back"
by Darren Rovell, November 20, 2008
"...'In all of my professional endeavors, football or business related, I have always looked for ways to assist those around me who are less fortunate and need a hand to get to the next level,' Lott added...'By marrying the business of charity with the charitable work itself, we can all do the most amount of good for the widest possible audience, and that is how we can move ahead as a society.'"
http://www.cnbc.com/id/27662232
